About $1 billion was put to work on iTrustCapital’s platform last quarter, including a couple hundred million dollars drawn from clients’ cash positions, the company’s CEO Kevin Maloney said. In a video interview published by Bitcoinmagazine on October 5, 2026, Maloney said roughly half of the firm’s more than 100,000 clients are buying Bitcoin and described their behavior as not chasing candles.
Maloney runs iTrustCapital, which the report identifies as a $1.3 billion business. His remarks were framed around a question investors have been asking: whether cash is being redeployed into Bitcoin.
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Key facts
- Maloney said about $1 billion went to work on iTrustCapital last quarter.
- A couple hundred million dollars of that came from clients’ cash positions.
- He said about 50% of clients are buying Bitcoin, out of more than 100,000 clients.
- He described clients as not “chasing candles.”
- The interview covers the Clarity Act’s failed vote, retirement allocation, custody and Q, a quantitative trading tool.
What client behavior shows
The interview was structured around a set of questions the host put to Maloney: whether October marks a low, what client behavior reveals, and how much investor fatigue is setting in. Maloney tied part of that discussion to the failed vote on the Clarity Act, and later returned to the subject when asked what regulation is still needed now that the bill has not advanced.
The most specific allocation detail he gave concerned retirement investors, whom he described as holding 5% to 15% positions and as stickier capital than shorter-term traders. That distinction matters for a platform built around tax-advantaged retirement accounts, where contributions arrive on a schedule rather than in reaction to price moves.
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Maloney also discussed where bridging Bitcoin and traditional finance can break, naming custody and vendors as pressure points. The conversation moved on to why iTrustCapital expanded beyond its original offering into stocks and ETFs, and to the clients using Q, its quantitative trading tool.
Why it matters
Retirement-account flows are a slower, more committed form of demand than spot trading, and they arrive through a different set of intermediaries than exchange order books. A platform reporting that a large share of its clients are buying, and that a meaningful slice of the money is coming from cash that was already sitting on the sidelines, is a signal about where individual investors have positioned themselves rather than about short-term price action. It also puts a spotlight on the operational weak points Maloney identified, since custody arrangements are what stand between retirement capital and direct Bitcoin exposure.
What to watch
The next data points are the platform’s inflows for the current quarter and any movement on the regulation Maloney said is still needed following the Clarity Act’s failed vote. Macro conditions and ETF flows, which he discussed in the context of an 18-month view, remain the wider backdrop.
Bitcoinmagazine noted that the views expressed in the interview are those of the participants and are provided for informational and educational purposes.
Source: Bitcoin Magazine




